Sign up now to receive our regular news briefs.

Exclusive: Full Text of Gaddafi Email to PR Firms

July 31, 2011 1:45 pm 10 comments

Libyan President Muammar al-Gaddafi. Photo: US Navy.

The Algemeiner has exclusively obtained the full text of an email sent by a Libyan official to worldwide Public Relations firms. The request serves as the latest in a number of measures taken by Libyan officials in an effort to influence public opinion in favor of Gaddafi and his continued hold on power in Libya. For more commentary by Algemeiner blogger Ronn Torossian click here.

Subject: Mission for Peace

Dear Sir/madam

My Name is Ali and I work for the “” at the Ministry of Information in Libya.

We are seeking to employ your PR company to present our just and fair case to the world. Libya has been under an unjustified media and PR attack which led to NATO’s military involvement since the 19th of March. We also face an armed rebellion that has been causing violence, terror and destruction in many parts of the country.

We have good moral, political and legal logic supporting our position as the legitimate, sovereign and popular government of Libya. We also have proofs in written, audio and video forms to take our case forward.

The African Union, Libya’s essential geopolitical space, has been supporting our effort to establish peace and security for all Libyans, so have important political figures from around the globe.

If we reach an agreement we will make sure it will be for the good of all Libyans and in accordance with the UN resolutions on Libya. We can formalise any deal with your organisation through a third party to help move things forward fast.

In particular, we need you to help us:

– Improve the image of the Libyan government in your country.

– Open direct communication channels to members of Parliament, party leaders and members of government.

– Create effective communication platforms for the members and leaders of the Libyan government.

– Assist the Libyan government to define their political and strategic mission and to transmit the statements in appropriate wording.

– Organize or assist in daily media briefings and/or formal media conferences.

– Organize off-the-record and on-the-record one-on-one meetings with opinion leaders of your national media.

-Take all measures to enhance the credibility of Libyan government and their representatives.

– Create a counter balance to the PR and media activities of rebels and the allied forces.

– Avoid action which is damaging to the image of the Libyan government.

– Day by day trouble shooting in media and PR sectors.

– Assist the Libyan government in managing contacts on the international political level.

-A wide range of publications, from2 to 4 page briefings all the way through to 250-page books.

– Commissioning a range of academic studies.

– Identifying and influencing existing and up-and-coming politicians,

Opinion makers and academics that have shown a non-interventionist approach.

– comprehensive constantly updated websites.

– A range of international conferences and speeches.

– Round-table meetings.

– Comprehensive media outreach identifying as many newspapers and journalists as possible.

We are off course open to your ideas and proposals.

Thank you

Ali Darwish

Mission for Peace

Ministry of Information


  • To this PR. your mission is hopless because you can not take 90 year old lady and make her look like 19 year old beauty ,

  • So this government is ruling the country for 42 years and has not defined the country Mission yet! What a government!

  • PR Week 10 June
    The UK’s top PR agency is working with the anti-Gaddafi rebels who have formed a new government in Libya.

    Chime Communications chairman Lord Bell said Bell Pottinger, number one in PRWeek’s Top 150, was actively working for the National Transitional Council, although no contract had yet been signed.

    ‘Bits and pieces are going on,’ said Bell. ‘We are involved in it all, but no one has made any decision and contract. At the moment, the work we are doing for them is informal. Whether we will get in a situation with people in which it will come to something, I’m not sure.’

  • I substituted “Israel” for “Libya” and it read just as convincingly.

    • Amazing . Come to think of it you are right.

    • harry freedman

      what an amazing reply; your reading is obviously either incredibly selective or dyslexic
      a claqssis comment from someone who cannot maintain any objectivity.
      i wonder if the negative comments were about Israel whether you would feel just as free to substitute them for Lybia, Saudi Arabia, Syria, Tunisia,hamas, the plo or hezbolah

      if you dont like Jews, just say so

  • Billy Bernstein

    Amazing that this killer can think a PR agency can wash his crimes away.

    • your comment proves that rebel hired PR agencies did good job brainwashing you

      • Yes we are all zombies. We dd not witness the past 42 years of Gaddafi. Grow up ! The lunatic should be in a mental hospital not leading a country. If you don’t see that then you should be there too

Leave a Reply

Please note: comments may be published in the Algemeiner print edition. Comments written in all caps will be deleted.

Current day month ye@r *


  • Arts and Culture Features Opinion Playwrite Iddo Netanyahu: ‘Hitler Always Talked About Peace’ (INTERVIEW)

    Playwrite Iddo Netanyahu: ‘Hitler Always Talked About Peace’ (INTERVIEW)

    Late Friday night, on November 13, I was headed for bed when an ominous news bulletin flashed across my computer screen – something about a shooting in Paris. It wasn’t long before the “small number” of shootings and casualties began to double and triple and quadruple. The locations of attacks seemed crazily disorganized, and the tweets and videos became more and more horrifying. It was a long night for many stunned observers. We tried to understand what was happening, and […]

    Read more →
  • Israel Theater BDS Gives Belgian-Jewish Actress New Lease on Life in Tel Aviv

    BDS Gives Belgian-Jewish Actress New Lease on Life in Tel Aviv

    In an interview with the Israeli site nrg on Wednesday, Belgian-Jewish stage actress Noemi Schlosser recounted immigrating to Israel after her career in Europe was destroyed by BDS. Schlosser said she had enjoyed success in Belgium and international acclaim until she was targeted by the Boycott, Divestment and Sanctions movement for her pro-Israel stance during Operation Protective Edge — last summer’s war against Hamas in Gaza. She described watching the theaters where she performed go from packed to nearly empty over a short period of […]

    Read more →
  • Israel Sports In Israel for Champions League Soccer Match, Chelsea Manager Says Team Not Worried About Security Situation

    In Israel for Champions League Soccer Match, Chelsea Manager Says Team Not Worried About Security Situation

    The manager of the Chelsea Football Club said on Monday that he is looking forward to playing in Israel this week against Maccabi Tel Aviv, in spite of the security situation, Israeli news site nrg reported. Jose Murinho, who is already in Israel with his team to compete against Maccabi in the Champions League soccer match, was  asked whether he was worried about the current wave of Palestinian violence sweeping the country. “I have no worries at all regarding the security situation, and neither do […]

    Read more →
  • Book Reviews Opinion In the Middle East, ‘The Tail Wags the Dog’ (REVIEW)

    In the Middle East, ‘The Tail Wags the Dog’ (REVIEW)

    Blaming the West has become the most pervasive method of teaching for many Middle East studies departments, which are becoming the heart of pop-culture academia. Efraim Karsh, a distinguished professor of Middle Eastern studies at Bar-Ilan University and professor emeritus at King’s College London, in his latest book The Tail Wags the Dog: International Politics and the Middle East, dispels this myth. “Britain’s ‘original sin,’ if such was indeed committed, lay not in the breaking up of Middle Eastern unity but […]

    Read more →
  • Features Spirituality/Tradition With Popularity and Sales up, ‘Mensch on a Bench’ Has Much to Smile About

    With Popularity and Sales up, ‘Mensch on a Bench’ Has Much to Smile About – The Mensch on a Bench is so much happier now than he was a year ago. Look carefully and you will notice that, whereas the previous Mensch had a decidedly worried look, this latest version of the popular Hanukkah toy is flashing an exuberant grin. Is the erstwhile Mensch smiling because he expects to be in some 100,000 homes by year’s end? In truth, the change in visage was suggested last year by the “sharks” on ABC’s Shark Tank […]

    Read more →
  • Music US & Canada Adam Sandler Updates Famous ‘Chanukah Song,’ Includes Hulk Hogan, David Beckham and Scarlett Johansson in Latest Version

    Adam Sandler Updates Famous ‘Chanukah Song,’ Includes Hulk Hogan, David Beckham and Scarlett Johansson in Latest Version

    Actor Adam Sandler unveiled a new version of his famous “Chanukah Song” on Saturday, adding a slew of Jewish celebrities to the ditty’s updated lyrics. The comedian — who released the original song about being Jewish during Christmas in 1996 — performed the latest version of the comedic track during the New York Comedy Festival at Carnegie Hall. Marvel Comics creator Stan Lee, actor Jake Gyllenhaal and “the two guys who founded Google” are among the famous Jewish celebrities now in the line up. Sandler also included lyrics about Star Wars‘ Princess […]

    Read more →
  • Music US & Canada Famed Israeli Violinist Itzhak Perlman to Receive Presidential Medal of Freedom

    Famed Israeli Violinist Itzhak Perlman to Receive Presidential Medal of Freedom – Famed Israeli violinist Itzhak Perlman will be among the 17 recipients of America’s Presidential Medal of Freedom next week. He is the fourth Israeli to receive the highest civilian honor in the US. “A native of Israel, he came to the United States at a young age and was introduced to Americans broadly when he appeared on the ‘Ed Sullivan Show’ in 1958. Mr. Perlman made his Carnegie Hall debut in 1963 when he was 18,” a White House […]

    Read more →
  • Features Spirituality/Tradition Don’t Think Israel is a Luxury Destination? Check Out These 6 Spots

    Don’t Think Israel is a Luxury Destination? Check Out These 6 Spots – While Israel is a common destination for cultural and religious pilgrimages, travelers seeking the best hotels, fine dining, and upscale relaxation less often find themselves in the Holy Land. Yet in recent years, the country’s burgeoning tech scene has attracted a business crowd accustomed to ritzy accommodation. Besides, the permanent summer of Tel Aviv and Eilat makes them prime destinations for European vacationers. Israel’s populace managed to tame the swamps and irrigate the desert — so going luxury should […]

    Read more →