A Hamas video showcasing the terrorist group's core mission of killing Israelis. Photo: Palestinian Media Watch.

As its rockets rain down on Israel by the hundreds, Hamas has released a video on its channel, Al-Aqsa TV, telling Israelis: “From the Al-Qassam Brigades to the Zionist soldiers: The Al-Qassam Brigades love death more than you love life,”Palestinian Media Watch reported.

In another video, Hamas says “The price will be high, Sons of Zion. Are you willing to pay the price?… All of Palestine is ours. There’s nothing here for you but death. There’s nothing here for you but to be killed and to leave. …If your eyes look [at us], they will be gouged out… In the land that you came to live, you will end as body parts. That is Allah’s promise.”

In addition, the Middle East Media Research Institute (MEMRI) reported in August that Hamas’s education ministry launched a training program for boys teaching jihad and combat skills. An official poster about the program states that its goals are “preparing the believing youth for a life of loyalty, honesty, faith, courage, sacrifice and love of jihad… ; raising awareness of [the values of] resistance, in order to cultivate a generation of young people capable of serving the resistance, once they join it… and preparing the pupils in terms of faith and physical [fitness] to [serve as] resistance fighters.”

The program has been met with criticism from many Palestinians. As one parent said, the program is an “indirect [means of] forced recruitment, meant to prompt our sons to enlist in the police force immediately after graduating from school.”