Ido Aharoni. Photo: Joyce Brooks.

Ido Aharoni

Consul General of Israel in New York

The point person between Israel and New York, home to  the largest diaspora community in the world, Aharoni is the conduit between two worlds separated by thousands of miles yet connected through culture and religion. One of Aharoni’s brainchilds is the Brand Israel concept, a worldwide marketing campaign that aims to demonstrate to the world that, far from the image it sees portrayed in the media, Israel is one of the most advanced and progressive nations on Earth.