Tourism to Israel Must Continue

Ronn Torossian

Ronn Torossian is one of America’s most prolific and respected public relations experts. Torossian is the Founder, President and CEO of 5W Public Relations, one of the 25 largest independent American PR firms, headquartered in New York with an office in Los Angeles. As an entrepreneur and author his expertise in every facet of PR encompasses work for blue chip companies in industries including corporate, consumer, healthcare, technology, public affairs, entertainment and more. Known for its results-oriented approach, 5WPR has been named PR Agency of the Year by the American Business Awards, and has been named to the Inc. 500 list. Torossian is an expert on crisis communications, having provided services and counsel for top businesspeople and personalities, and regularly appears on The Today Show, Fox News, CNBC, and CNN. He has been profiled in Business Week, Inc. Magazine, Entrepreneur Magazine and others. Ronn Torossian is the best-selling author of “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations,” a book known as an industry “must read”, which highlights the key aspects and qualities of public relations and marketing. Torossian is a featured op-ed columnist for The Huffington Post, Newsmax, Wired Magazine, and others. He is the recipient of multiple awards, including PR Executive of the Year, and is a past semi-finalist for Entrepreneur of the Year by Ernst & Young. He is an active philanthropist and board member of numerous not-for-profit organizations. Ronn Torossian lives on the Upper West Side of Manhattan with his family.

Articles by Ronn Torossian:

July 11, 2014 11:14 am

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Book Reviews Jewish Identity
A Holistic Look at the Rebbe’s Life and Career (REVIEW)

Did you know that in the entire Bible, only one birthday is mentioned and it is that of Pharaoh? And did you know that according to some scientists, by accepting Einstein’s Theory of General Relativity, it is impossible to prove or disprove that the sun is the gravitational center of our solar system? In his new book, REBBE, best-selling author Joseph Telushkin reveals many surprising and sometimes shocking details as he chronicles the life and teachings of the charismatic Rabbi [...]
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Food Mitzvos
New Jerusalem Eatery’s Uniform Pricing Seeks to ‘Help People Make It’

JNS.org – Omelet sandwich: 5 shekels. Iced coffee: 5 shekels. Tuna sandwich: 5 shekels. Fresh-squeezed orange juice: 5 shekels. Cheese bureka: 5 shekels. There’s plenty more on the Cofizz menu, but you get the idea. Dani Mizrahi and Amir Amshalm, two Israeli men in their early 30s, asked themselves: Why not launch a take-out food joint in busy neighborhoods around Jerusalem where everything—and that means everything—goes for five shekels, or about $1.50. They’d seen the concept take off in Tel Aviv, where [...]
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Arts and Culture Israel
New Primetime Drama ‘Tyrant’ Filmed Entirely in Israel (VIDEO)

The new FX Network drama Tyrant was shot entirely in Israel, just 10 miles north of Tel Aviv, Bloomberg News reported last Tuesday. Tyrant follows the life of an Arab dictator’s second son Barry, played by Adam Rayner, who reluctantly returns home to the Middle Eastern nation of his birth to join the family business away from his suburban life in America. The elaborate set production for the primetime drama included a crew of 300 and a reported cost of over $3 million [...]
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Arts and Culture US & Canada
Supermodel: Jewish Mothers Are Constantly Trying to Set Me Up With Their Sons

Skokie, Il-born 25-year-old Erin Heatherton (Erin Heather Bubley) is rocking the modeling world. And in a new interview accompanying a cover spread for Miami’s Ocean Drive magazine, she says Jewish moms are “constantly trying to set her up with their sons.” Imagine that – who would have thought? “The moms, they’re doing what they do. It doesn’t matter what country they live in, what city – grandmothers, too,” she admitted. “But I’m probably going to do that too one day.” Heatherton was [...]
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Education Israel
First Ever: Turkish Academics to Visit Israel Holocaust Museum for Seminar

Some 15 Turkish university professors and lecturers will take part in a first of its kind seminar at Holocaust museum Yad Vashem’s International School for Holocaust Studies starting next week. The trip is especially significant as Holocaust denial is rampant in the Arab world. A Palestinian professor was recently forced to resign after he led a trip to the Nazi extermination camp Auschwitz. Participants in the week-long program at Yad Vashem will experience in-depth tours of the museum’s archives and [...]
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Israel Music
Guns N’ Roses Guitarist Rocks Solo Acoustic Version of Israeli National Anthem – Hatikva (VIDEO)

Ok, fans, question time. What do: Guns ‘n’ Roses shred-meister guitarist, Ron “Bumblefoot” Thal (aka Ronald Jay Blumenthal), “Hard Rock Hotel”, “Las Vegas” and Israel’s ”Hatikva” (The Hope) national anthem… all have in common? I know, you’re probably thinking, “Hmm, ‘One of these things is not like the other,’ would fit in here,” right? Um, no, turns out. Caught backstage by blogger Darren Garnick at the swanky Vegas gig in early June, Thal, acoustic guitar in hand, fretted out a sweetly melodic [...]
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Arts and Culture Blogs
David Letterman’s Sidekick on His ‘Dream Job,’ Jewish Upbringing

JNS.org – A Jewish upbringing taught Paul Shaffer, David Letterman’s musical director and sidekick for 32 years, the value of giving back. After the Sept. 11, 2001 attacks, Shaffer served as musical director for “The Concert for New York City,” and in 2012 he accompanied Adam Sandler in “12-12-12: The Concert for Sandy Relief,” a fundraiser for people affected by Hurricane Sandy. He was also the national spokesperson for Epilepsy Canada. “My mother taught by example,” Shaffer said in an [...]
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Jewish Identity Sports
Coach David Blatt’s NBA Hiring Hailed as ‘Incredible’ for Jewish Community

JNS.org – The National Basketball Association’s (NBA) Cleveland Cavaliers looked near and far during a five-week stretch for a head coach, and they finally found their man—in Israel. David Blatt, who coached Maccabi Tel Aviv to the Euroleague and Israeli league basketball championships this year, struck a deal to become the 20th coach in the history of the Cavaliers. The selection was immediately celebrated by basketball players Tamir Goodman and Mark Sack, both from the Cleveland area, and one of [...]
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