‘Boycotting, Fantastic!’ Says Sacha Baron Cohen as Alter-Ego ‘Nobby’ in Comedic Interview With Israeli Show Host at Premiere of ‘Grimsby’ (VIDEO)
by Ruthie Blum
Israeli comedian and variety show host Guri Alfi got a run for his money last week, when he approached mega-comedy star Sacha Baron Cohen at the London premiere of the latter’s latest movie, “Grimsby.”
Cohen, a Jewish-British comedic actor with unapologetically strong ties to Israel — and famous for his portrayal of characters such as Ali G, Borat and Bruno – gave Alfi a red carpet interview for his Channel 2 program “Hayom Balaila” (“Tonight”), in the guise of his latest alter-ego, Nobby, the hero of the action comedy film.
Wearing a turtle-neck shirt and underwear and carrying a can of beer — accoutrements of the English soccer-lover he plays in the movie — Cohen-as-Nobby asked Alfi where he’s from. When Alfi answered “Israel,” Nobby said, “I’ve heard about your lot, bloody doing this and that, yeh.”
Laughing, Alfi jumped in, saying, “This is Apartheid Week in London. Are you a part of that?”
“Apartheid Week?” Nobby answered, ostensibly contemplating. “Apartheid! It sounds good, actually… Oh, boycotting, fantastic, yeh, as long as they’re Jews, it’s all right.”
When asked by Alfi if he knows any Hebrew, Cohen/Nobby rattled off a phrase that translates as: “How much does three grams of cocaine cost?”
Nobby also asserted that he’s not a racist, “as long as you keep the Jews out.”
See the full interview below: