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March 30, 2016 12:36 am

Jewish 100, 2015: David Yarus – Business

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David Yarus. Photo: Twitter.

David Yarus. Photo: Twitter.

David Yarus

Founder of JSwipe

David Yarus, the 28-year-old founder of the Jewish dating app JSwipe, has said that he first created it as “kind of as a joke.”

The app, characterized as a blend of JDate and Tinder, targets millennial Jews worldwide. At last count, the app had more than a quarter-million users in 70 countries, most of them in the United States and Israel.

This is how it works: When viewing the profile of a prospective date, swipe right and a Star of David with a happy face appears; swipe left and it wears a frown. When two people match, animated figures appear dancing the hora.

In addition to fostering Jewish continuity through JSwipe, Yarus also finds time to be a mensch, assisting Jewish organizations with social media on a pro bono basis.

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