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March 13, 2014 1:15 am
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The Start-Up Nation Concept Represents Modern Zionism

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avatar by Ronn Torossian

Start-Up Nation.

The great book Start-Up Nation by Saul Singer and Dan Senor, which describes the amazing phenomenon of Israeli technology companies, is a must-read. These companies, which have changed the country – and the world – in the last few years, represent the greatness of Zionism in the year 2014.

Last week, there was a major convention in New York for Israeli start-up companies. Thousands arrived from the State of Israel, displaying endless energy, entrepreneurial spirit, and Jewish brains and soul. I was honored to be part of it.

Since my public relations firm, 5WPR, represents multiple Israeli companies, I realize that this success is, in so many ways a continued fulfillment of the Zionist dream. They create, they build, they innovate, all the while helping create jobs in Israel, sparking the economy, and helping to heal and make the world better.

Last week alone, I was inspired by the following stories:

  • I sat in “Žmy conference room and heard a 25-year old client detail his plans to buy an Israeli company (and how he wanted to break the trend of selling to American companies.) The innovative company he founded is experiencing tremendous growth and success.
  • I spent “Žtime with an Israeli entrepreneur who is very successful with consumer products in Israel, and is now building a foreign brand, vowing to introduce Israeli consumer brands to America.
  • I met with a number of graduates of the esteemed Zell Entrepreneurship Program at Israel’s IDC School, which I have been involved with for the last few years. The program, only in its 13″Žth year, has helped create thousands of successful Israeli companies. From the eBay-acquired Gifts Project“Ž, to countless other successful start-ups including Goroomer.com, Bizzabo, and others, this program is a tremendous Zionist venture.  Billionaire Sam Zell started the program, saying, “I don’t donate money for buildings but to invest in people.” And the Zell Entrepreneurship Program offers participants practical tools, networking, and more to create and build businesses.

Other success stories include Beyond Verbal, and FST21, which uses a fusion of biometric and analytic technologies that include facial recognition, behavior analysis, voice recognition, and more – it was founded by Major-General Farkash, former head of Unit 8200 (Israeli Military Intelligence Directorate).

These people are the future leaders of Israel, and the Jewish people.

A perfect example is Naftali Bennett, Israel’s Economy Minister, who sold a company he co-founded in 2005 for $145 million. Every single day in Israel there are so many great pioneers who are heading on this direction.

These entrepreneurs don’t talk politics. Generally, they don’t talk – they just do. What they are doing in so many ways exemplifies something great about the Jewish State, and the Jewish people.”ŽInnovation, guts, brains, hard work – it’s wonderful to see. Zionism 2014.

Ronn Torossian is CEO of 5WPR – and a supporter of the State of Israel. “Ž

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