Online Judaica Shop Promotes What It Calls ‘Most Expensive Yarmulke Ever Created’
An online Judaica store published a video on Monday promoting a new item — a $36,000 kippah it called “the most expensive yarmulke ever created.”
The YouTube video, uploaded by the retailer ModernTribe, explained that the kippah was handcrafted for 40 hours and was made with 873 conflict-free diamonds — with a total weight of over 2.75 carats — and white gold and Italian navy leather custom-sewn by a kippah-maker in Australia. The 14K white gold setting was cast in Mumbai, India, and finishing touches were done in Chicago, Illinois.
“ModernTribe produced The Kippah with global coordination. Uniting the world one yarmulke at a time,” the company said in a statement posted on YouTube, adding that the kippah was “a Hanukkah present for the person who really has everything.”
ModernTribe owner Amy Kritzer said the company created the pricey yarmulke with a celebrity clientele in mind. She stated, “We’d love for Drake to rock one at shul. Or Andy Cohen would look like the mensch he truly is. The Kippah is the perfect expression of Jewish pride at any wedding or bar mitzvah. It’s extravagant, but definitely memorable.”
Watch the video about “The Kippah” below: