Rabbi Kotlarsky is Chabad’s most visible global ambassador, alternately visiting heads of state, and giving statements to the press. He is responsible for launching new Chabad centers and for raising funds for hundreds of Chabad emissaries and programs around the world. He was the Chabad spokesman who announced to the world the murder of Rabbi Gavriel and Rivka Holtzberg by terrorists at the Mumbai Chabad House in 2008 and delivered an impassioned eulogy at their funerals. Since 1984 he has arranged the Kinus Hashluchim, the international conference of Chabad emissaries which takes place in New York each fall. At the conference, over 4,000 emissaries converge to be re-energized in their mission to bring Judaism to the world’s lapsed Jews.