A Hebrew sign at the Pischa Restaurant in the Swiss resort of Davos informing Jewish guests that they are banned from renting ski equipment. Photo: Screenshot

The tourism authority in the exclusive Swiss mountain resort of Davos has appointed a top diplomat to mediate the growing tensions between local businesses and Orthodox Jewish visitors as complaints of antisemitism increase.

Michael Ambühl — the former State Secretary of Switzerland previously in charge of the country’s relationship with the European Union (EU)  — will head a task force to tackle the problem, Swiss media outlets reported on Friday.

The announcement of Ambühl’s appointment comes just days after the resort was roiled by the refusal of a restaurant that operates a ski equipment rental store to provide services to Jewish guests.

A sign in Hebrew at the Pischa Restaurant in Davos stated that “due to various very annoying incidents, including the theft of a sledge, we no longer rent sports equipment to our Jewish brothers. This affects all sports equipment such as sledges, airboards, skis and snowshoes. Thank you for your understanding.”

Swiss police are currently investigating the incident as a possible case of discrimination. One Israeli tourist reported that he had visited the Pischa Restaurant where he “pretended not to understand Hebrew and asked if we could rent the equipment. After the woman consulted with the manager, she rejected our request.”

The tourism authority’s decision has irritated the country’s main Jewish representative body, the Swiss Israelite Association (SIG), which had been engaged in a separate dialog with the authority about accommodating Jewish guests that was abruptly closed down last year.

“The latest case shows that something is obviously wrong in Davos,” SIG General Secretary Jonathan Kreutner said in remarks quoted by the Blick news outlet.

Kreutner said that “comparable problems are not known from other holiday destinations, especially in those where our dialogue program is still active.” Kreutner acknowledged that the tourism authority “wants to take a new path, but we don’t yet know what it looks like and where it will lead.”